David Ackert probably needs no introduction to many of our US listeners who would have undoubtedly benefited from David’s incredible insight on how to grow your firm through some very smart business development strategies. In this conversation, David exposes four techniques to grow an endless stream of client referrals.
David is the founder of the Business Development Symposium for lawyers featuring industry thought-leaders such as Larry Bodine and Bill Flannery and founded Practice Boomers, a distance learning program that teaches business development to lawyers and other service professionals. David has notched up over 20 years experience in the legal, corporate, legal services, and legal billing sectors as an Executive Coach, Trainer, Marketer, and Strategic Planner.
In his work, David has been a consultant and advisor to over 200 CEOs, executives, and service firm partners, from both local and global companies and firms. He has developed and implemented business development programs for national legal, legal billing, and law firms.
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Written by
Dan Toombs
Lawyer & Founder, Practice Proof
Dan Toombs is a lawyer, law reformer and founder of Practice Proof. Admitted in 1997, he built his first career inside the legal profession — practising law, leading legal organisations and driving law reform — before building the marketing, technology and AI practice he has now run exclusively for law firms for 20 years.
In that time, Dan and his team have helped law firms grow from single offices into multi-office and national practices, ASX-listed brands and acquisition targets. That experience gives Practice Proof an unusually deep understanding of both sides of law firm growth: what happens inside a legal practice, and what it takes commercially to make one grow.
Thomson Reuters featured his law-firm marketing advice as early as 2014, on positioning firms to win business online, websites and social media. He is also the founder of FirmRanker, which researches how AI systems discover and recommend law firms. Dan is a Winston Churchill Fellow and Australia Leadership Award recipient, with national recognition for his work in law and human rights.
If you want to know what 20 years of growing law firms could bring to yours, talk to Dan and the Practice Proof team.